Idea: Dicks Sporting Goods for emotion(s)

Description

This project involves creating a digital platform or app that curates sporting goods recommended based on emotional needs or states. Users can input their current mood or emotional state (e.g., stressed, excited, motivated) and receive personalized sporting equipment and gear suggestions that align with enhancing or addressing those feelings. For a Minimum Viable Product (MVP), the app can start with a simple questionnaire to gauge emotions and a catalog of sporting goods linked to emotional responses, eventually integrating user-generated testimonials or experiences with each product.

Ratings

  • Business: 4
  • Learning: 5
  • SideProject: 3

Rating Descriptions

Business: This idea taps into the growing trend of personalized shopping experiences and emotional well-being, appealing to a niche market of consumers who view sports and recreation as means of improving mental health. There is potential for partnerships with Dicks Sporting Goods or affiliate marketing with various sporting brands, making this a viable commercial offering.

Learning: This project presents a great opportunity to deepen skills in user experience design, user research, and emotional intelligence in marketing. It also offers a chance to understand how to combine emotional data with product algorithms, making it a rich learning experience for a solo founder.

SideProject: While the concept is engaging, building a fully functional app with personalized recommendations requires some coding skills, design, and integration of user inputs which may take more than a week for one person. However, starting with a basic web page or survey tool can be achieved quickly.